Oliver contributes with sales- and marketing-related content, while Michael – who via his company provides courses and lectures in among other things, personal efficiency – is responsible for structure. Oliver and Michael have created a sales podcast, tightly connected with efficiency and marketing.
In the business world in general, but perhaps in sales and marketing in particular, efficiency and structure are important ingredients. Oliver has had a personal interest in this for quite some time and is well-read in the field. He and Michael have found a common denominator and are now doing the podcast together. They release a new episode every two weeks, and from initially having mixed content for the episodes, each podcast now has a specific topic.